Commission Junction Review - Pros and Cons

Commission Junction Logo

Commission Junction, founded in 1998 and acquired by ValueClick in 2003, is one of the largest affiliate marketing channels on the Internet. Their advertisers - the merchants that sell products or services online - are relatively bigger and better-developed companies. Generally, this means the products and services that the publishers - affiliates - promote have better quality.

This is a very good advantage for the affiliates because they can promote products that are reliable and keep their websites trustworthy. (Read more about ClickBank review and how challenging it is to find quality products to promote through ClickBank.) But generally this makes affiliate payout smaller as the profit margin is already small for the merchants.

More pros and cons about Commission Junction affiliate program


  • The products and services of the advertisers ( merchants) are more reliable and well-known.
  • There are many types of links for the affiliates: various banners, text links, product links, and search boxes.
  • The commission is paid through CJ, not through the merchants. As long as the consolidated commission from all merchants is over their payment threshold, the payment is mailed out.
  • Available payment options are direct deposit or paycheck in the publishers’ designated currency.
  • Their tracking has got better providing (optional) link encryption and capability to hide the tracking code in link.
  • Publisher’s application gets approved instantly.


  • The payment threshold for the publishers is $50 for direct deposit and $100 for paper check.
  • It seems it’s hard to get their attention from the customer support department. Hopefully this is changing.
  • Affiliates’ earned commission is protected only for six months when it’s too small to be paid out.
  • Some offers need to be “approved” by the merchants and handling rejection and asking approval can be painful.

More information from CJ


  • By Terri Ann, December 2, 2009 @ 11:28 pm

    Have you used CJ yourself? Do you think for small publishers it’s worth giving them a try or skip it till you get bigger? It doesn’t seem right they can only hold payouts under $50 for 6 months. I can’t find that on their website.

  • By admin, December 5, 2009 @ 3:45 pm

    Thanks for visiting. I just checked their site and couldn’t find the payment information myself. They must have changed their FAQ. As far as the question regarding a small business trying it, you have a good point. Once they’ve established some traffic to their site, it would work better.

  • By Blythe, February 11, 2010 @ 1:57 pm

    There is a lot of fine print. I found it annoying that you have to sign up before you can see who the merchants are to tell if they are ones you would want to promote. With niche sites, that can be a bit of a problem. I couldn’t find the $50 rule, but if you don’t have any sales for 6 months, they can start charging you a dormant fee, which they don’t say how much that is. Plus they can apply “charge-backs” to your account at any time say, if someone decides to return the merchandise or other reasons. It was a little too intimidating to me. I agree it might be better to wait until I have a larger site.

Leave a comment